Growth isn’t about grinding harder. It’s about rising with clarity, confidence, and purpose.
Whether you're a visionary entrepreneur or an organization supporting them, the mission is the same: To build bold, aligned brands that don’t just stand out—but feel good to lead.
Because success should feel like freedom, not fatigue. Let’s make that our new reality.
I'm Latifah
At my core, I’m a woman who believes in peace, clarity, and authentic connection. I’m a listener, a creative, a storyteller and someone who finds calm in a world that often demands chaos. I value freedom not just the freedom to travel or build a successful brand, but the freedom to be fully myself without apology.
I’m the daughter of resilience, shaped by the hardworking women I watched growing up. I chose to redefine success on my own terms, building a life where clarity, confidence, and calm lead the way.
I’m here to help others especially other women find joy, fulfillment, and confidence in their own entrepreneurial journey.
At the end of the day, I’m someone who believes in living a life that feels aligned and true.
Pour into your growth, dreams, and future.
Reconnecting Entrepreneurs with their Passion and Purpose.
Pour. 365 Journal Prompts to Reflect, Refill and Rise as a Fulfilled Entrepreneur.
Pour is your personal sanctuary, a guided journal designed to help you reflect, refill, and rise. With 365 daily prompts and 30-day check-ins, this journal is your companion for an intention, self-discovery, renewed energy, and purposeful action.
workshops & programs
Create Impact
Empower your community with clarity, confidence, and calm through high-impact, interactive experiences.
Transformative Workshops for Organizations
Our Transformative Workshops are designed to provide entrepreneurs with the insights, tools, and mindset they need to grow their brands with purpose. These engaging, interactive sessions help participants gain clarity, overcome overwhelm, and take actionable steps toward success—without the hustle.Poppins
The Brand Voyage™ is our signature 6-week program designed to provide entrepreneurs with a clear, actionable path to elevate their brands. Organizations can host this powerful program exclusively for their members, choosing their own start date and creating a private group experience.
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Coming Soon!
The Brand Exhale Podcast
The Brand Exhale Podcast, where clarity meets calm and growth feels effortless. Hosted by Latifah Abdur, this podcast is your space for thoughtful conversations with entrepreneurs, experts, and visionaries who share their stories, strategies, and insights for building a successful brand—without the stress.
Whether you’re an entrepreneur seeking clarity, an organization looking to empower your community, or someone craving a softer approach to business, each episode is designed to help you pause, reflect, and breathe new life into your brand.
Let’s Create Impact Together.
If you’re an organization looking to empower entrepreneurs with clarity, confidence, and brand growth, let’s connect.
And if you’re an entrepreneur seeking premium branding and marketing support, explore my agency, Elite Vivant