I never imagined the journey would bring me here. Traveling the world, helping entrepreneurs find clarity in their businesses, and teaching organizations how to support the people they serve. But looking back, I can see the thread.
It was always about freedom and alignment. Not just building something that looks good, but something that feels good.
No one sat me down and said, “You have to hustle.” But I saw it everywhere.
While in New York I watched the friends, family and coworkers move through life with a sense of urgency.
We worked hard, kept going, rarely rested. It wasn’t optional. It was how you survived. How you proved you were doing something with your life.
Rest felt risky.
Stillness felt lazy.
Slowing down didn’t feel like an option especially as a Black woman chasing a dream.
So I worked hard.
And when I got tired, I pushed harder. I thought that’s what it meant to want success that if you weren’t grinding, you weren’t serious.
Sometimes success looks like slowing down long enough to feel joy again.
If New York taught me how to hustle.
Moving to San Jose taught me how to be still.
I wasn’t chasing strategy or the next big thing—I was craving connection.
Not networking. Not productivity.
Just people who could see me beyond what I did for work.
In that season, I built a community of women who reminded me that laughter, presence, and honest conversation are success too.
And that joy doesn’t have to wait for a milestone.
Finding What I Needed Beyond Hustle
When I arrived in San Jose in 2015, I wasn’t looking for business connections I was looking for something more personal. Something grounding.
After years of chasing goals in New York, I wanted to build life alongside my work. I craved real friendships, honest conversations, and safe spaces to just be without the constant pressure to perform.
So I started small.
Game nights. Book clubs. Brunches with no agenda.
Women gathering not to pitch or strategize, but to laugh, rest, and show up as ourselves.
What began as casual meetups grew into a real, rooted community. One that reminded me that you don’t need to do it all to be worthy. That success without joy isn’t really success at all.
That season taught me how essential community is especially for women who carry a lot, dream big, and often forget to just be.
After all that I still slipped back into the Hustle Mindset. Because it worked before. Until I couldn't take it anymore.
In 2020, I moved to Los Angeles in the midst of COVID a time when the world slowed down, but my world sped up. Business was booming. My agency was growing. New clients, new opportunities, a new level of success...
But inside, I was tired. Not the kind of tired a vacation could fix.
The kind of tired that had me feeling like all i do is work. This can't be success.
All that hustle mindset I’d been carrying for years? It caught up to me.
I’d built a brand that was doing well, but somewhere along the way, I was forget my why. not they why where i help clients the why were i wanted freedom and really what that looked like now over a decade later of being an entrepreneur.
I wasn’t unhappy. But I wasn’t at peace, either.
And that started to matter more than it ever had.
Que The Brandcation
In a moment of reflection, I realized that true freedom wasn’t just about being a business owner it was about living life on my terms. I no longer wanted success to be measured by how much I produced, but by how much joy I felt and how aligned I was with the life I truly wanted.
So in November 2023, I packed up my life, placed everything in storage, and set out with my husband to live. I paused. Took on fewer clients. Allowed myself space to reflect, dream, and—at times—do absolutely nothing. That was the hard part. But it was necessary.
As we traveled from Mexico to Peru, Germany to Spain, Guadeloupe to Colombia and everywhere in between I gave myself full permission to exhale. To release what no longer served me and make room for clarity to return. With every step, I chose intention over autopilot, and joy over pressure. I didn’t just leave behind comfort and familiarity I unsubscribed from anything that didn’t feel like peace.
And that… felt really good.
The Lessons I’m Meant to Share
My journey has taught me that hustle alone doesn’t equal success. While there are seasons where we may think hustle is necessary, it’s not the only path and it shouldn’t come at the cost of your well-being.
There’s power in choosing alignment over burnout. In seeking the right support, using the right tools, and building a business that is centered around joy, clarity, and ease.
I’ve learned that success is about more than milestones it’s about how you feel as you build. And it’s about what becomes possible when women are supported not just as business owners, but as whole, fulfilled leaders.
Whether you’re a woman entrepreneur ready for a softer, smarter way to grow—or an organization committed to helping women rise through intentional, high-impact programming—this work is for you.
Through my book, workshops, strategy sessions, and meaningful conversations, I help women breathe life back into their businesses and lead from a place of calm confidence.
This chapter of my life is about giving generously—sharing what I’ve learned, and standing beside those who are ready to grow with intention.
If that’s you or the community you serve I’d be honored to walk alongside you.